The West Bengal Council of Higher Secondary Education (WBCHSE) has now released the latest syllabus for students of both class 11 and 12. The syllabus has been released on the official website of the WBCHSE, which is wbchse.wb.gov.in. In this article, we have provided the WBCHSE Class 12 Business Studies syllabus in PDF format. Business studies subject is taught with the aim to enable students to manage and respond to changes affecting business. It also aims to develop understanding of various social issues. Students learn that business is usually influenced by various factors like social, economic and political.
DownloadWBCHSE Class 12th Business Studies Syllabus here
WBCHSE Class 12 Business Studies syllabus - Semester III
Below given is the detailed syllabus
Unit | Title | Topics Covered |
Unit 1 | Nature and Significance of Management | - Management: Concept, Objectives, Importance. - Management as a Science, Art, and Profession. - Levels of Management. - Management Functions: Planning, Organizing, Staffing, Directing, Controlling. - Coordination: Characteristics and Importance. |
Unit 2 | Principles of Management | - Principles of Management: Concept, Nature, Significance. - Fayol’s Principles of Modern Management. - Taylor’s Scientific Management: Principles and Techniques. |
Unit 3 | Business Environment | - Concept and Importance. - Dimensions: Economic, Social, Technological, Political, Legal. - Liberalization, Privatization, Globalization (LPG). - Impact of Government Policy Changes on Business and Industry (with reference to LPG). |
Unit 4 | Planning | - Concept, Importance, Limitations. - Planning Process. - Types of Plans: Objective, Strategy, Policy, Procedure, Method, Rule, Budget, Programme. |
Unit 5 | Organizing | - Concept and Importance. - Steps in the Organizing Process. - Organizational Structures: Functional and Divisional. - Formal vs. Informal Organization. - Delegation: Concept, Elements, Importance. - Decentralization: Concept and Importance. |
Unit 6 | Marketing Management | - Marketing: Meaning, Functions, Marketing vs. Selling. - Marketing Management Philosophies. - Marketing Mix: • Product – Concept, Branding, Labelling, Packaging. • Price – Factors Determining Price. • Place (Distribution) – Concept, Types & Choice of Channels. • Promotion – Concept and Elements. - Advertising: Concept, Role, Objections. - Personal Selling: Concept, Qualities of a Good Salesman. - Sales Promotion: Concept and Techniques. - Publicity: Concept and Role. |
WBCHSE Class 12 Business Studies syllabus - Semester IV
Below given is the detailed syllabus:
Unit | Title | Topics Covered |
Unit 7 | Staffing | - Concept and Importance of Staffing. - Staffing as part of Human Resource Management (HRM). - Staffing Process: • Recruitment – Meaning and Sources. • Selection – Process. - Training and Development: Concept and Importance. - Methods of Training: • On-the-job training • Off-the-job training • Vestibule training • Apprenticeship training • Internship training |
Unit 8 | Directing | - Concept and Importance. - Elements of Directing. - Supervision: Concept and Functions. - Motivation: Concept and Maslow’s Hierarchy of Needs. - Financial and Non-Financial Incentives. - Leadership: Concept and Qualities of a Good Leader. - Communication: Concept, Formal and Informal Communication, Barriers, and Measures to Overcome Them. |
Unit 9 | Controlling | - Concept and Importance. - Relationship between Planning and Controlling. - Steps in the Process of Control. |
Unit 10 | Financial Management | - Concept and Objectives. - Key Financial Decisions: • Investment Decisions • Financing Decisions • Dividend Decisions - Financial Planning: Concept and Importance. - Capital Structure: Concept and Factors Affecting It. - Fixed and Working Capital: Concept and Factors Affecting Their Requirements. |
Unit 11 | Financial Markets | - Concept and Types. - Money Market and Its Instruments. - Capital Market – Types (Primary & Secondary). - Stock Exchange: Functions, Trading & Settlement Procedure. - Dematerialization and Depositories (NSDL & CDSL). - NSEI: Objectives. - BSE: Objectives. - SEBI (Securities Exchange Board of India): Objectives and Functions. |
Unit 12 | Consumer Protection | - Concept and Importance. - The Consumer Protection Act, 2019: • Meaning of Consumer • Rights and Responsibilities • Who Can File a Complaint? • Redressal Machinery • Remedies Available - Consumer Awareness: Role of Consumer Organizations and NGOs. |
