About MICA
, Ahmedabad
Last Updated By:
Nisha Singh on
18th November, 2022
Set up in the year 1991, MICA (once in the past known as Mudra Institute of Communications, Ahmedabad), is one of the kind residential establishment in the nation, and maybe in the Asia-Pacific locale, committed to making authority in Strategic Marketing and Communication. MICA, a self-ruling, non-benefit establishment, which offers an extensive variety of scholarly MICA courses including three residential programmes, as mentioned:
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Post Graduate Diploma in Management-Communications (PGDM-C),
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Crafting Creative Communication (CCC), and
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Fellow Program in Management-Communications (FPM-C).
MICA's soul lies in its getting a handle on of contemporary patterns and sensibilities, tending to the requirements of a consistently evolving condition. The institute mark and guarantees successful conveyance of Strategic Marketing and Communication answers for the business, government, and community.
Today, it is the place of graduation of experts serving in administrative positions in a portion of the best-known organizations in India and the world in promoting, mark administration, explore and examination, publicizing, media, computerized and other related organizations.
The institute started with the vision of “MICA shall be the Premier Management School for Marketing, Communication, and Creativity in a design-driven and the digitally enabled world.” It was A. G. Krishnamurthy, founder of Mudra Communications who set the foundation of MICA. Institute apart from focusing on the regular class programmes also offers the program which can be availed online if a student wishes to. The following programmes are provided online:
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Post Graduate Certificate Programme in Advertising Management and Public Relations (PGCPAMPR)
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Post Graduate Certificate Programme in Digital Marketing
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Post Graduate Certificate Programme in Marketing & Brand Management (PGCPMBM)
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Post Graduate Certificate Programme in Media & Entertainment Management (PGCPMEM)
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Post Graduate Certificate Programme in Digital Marketing & Communication with Specialisations
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Post Graduate Certificate programme in Business Management
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Post Graduate Certificate Programme in Market Research and Data Analytics (PGCPMRDA)
At the institute, the focus is also given on providing the education which can meet the standards of the world. MICA is a Fulbright Affiliate Institute and also an affirmed and licensed accomplice of the Chartered Institute of Marketing, UK. MICA is also a part of the Association of Asia Pacific Business Schools (AAPBS) and the Association of Management Development Institutions in South Asia (AMDISA). The Institute has tie-ups with the accompanying establishments. These coordinated efforts centre around workforce, understudy trade and joint research.
MICA also encourages the International Students Exchange programme gives students an opportunity to experience the pedagogy followed in other international schools. The students at MICA constantly challenge the conventional thought processes prevalent in different parts of the world, to produce unprecedented and extraordinary results. The excellence that goes into producing such results is garnered through the ambience created by an eclectic mix of students and the distinguished faculty here at MICA.
