About the Job
Key Responsibilities:1. Assist in planning and executing social media campaigns across platforms (Instagram, Facebook, LinkedIn, YouTube, Google Maps).
2. Create, curate, and schedule engaging content (images, videos, reels, infographics, and stories).
3. Monitor trends, hashtags, and competitors to identify content opportunities.
4. Track performance metrics (engagement, reach, follower growth) and prepare weekly reports.
5. Support branding consistency and community engagement (responding to comments/messages).
6. Assist with online campaigns supporting branch activities and borrower awareness initiatives.
7. Managing and maintaining ratings and reviews across platforms
Hard Skills:
1. Basic graphic design (Canva, Adobe Express, etc.)
2. Video editing (CapCut, InShot, or similar)
3. Familiarity with social media platforms and tools (Meta Business Suite, Instagram Insights)
4. MS Excel or Google Sheets for reporting
5. Understanding of social media KPIs
Soft skills:
1. Creativity and storytelling ability
2. Clear written communication (Marathi/Hindi)
3. Willingness to learn and align with the rural/semi-urban audience
Education/certifications/experience:
1. Pursuing or recently completed a Bachelor’s degree in Marketing, Mass Communication, Media Studies, or related fields
2. Certifications in digital marketing (Google, Meta, or similar) preferred
3. 0–1 year of hands-on experience managing or supporting social media campaigns
4. Portfolio of reels/posts/graphics (if available) will be a plus
Number of Openings
1 openingsSkills
Social Media Marketing, Search Engine Marketing (SEM), Digital Marketing
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