Remote Junior Social Media Marketing Associate Job at Lloyd Harrington Australia Proprietary Limited

About the Job

Lloyd Harrington is seeking an intelligent, enthusiastic, and highly organized social media associate to manage the company's social media platforms. This role will involve working closely with the CEO to market renovated properties, Airbnb listings, and support recruitment efforts for the company’s businesses in finance (Australia), automotive (USA), and property management. The ideal candidate will have experience with Facebook ads, Instagram marketing, SEO, Google optimization, WordPress, and content planning across various platforms. The candidate will assist in finding both candidates and clients for the recruitment business, while also promoting properties. This position is performance-driven, and the employee's success will be regularly evaluated based on several key performance metrics. 

Key Responsibilities: 

1. Social media content planning & execution:  Assist in planning and executing social media content across platforms, including Meta (Facebook, Instagram, Threads), TikTok, LinkedIn, and the company website.  Collaborate with the CEO and the team to create strategies that align with business goals and recruit both candidates and clients. 
2. Content creation: Create captions, reels ideas, stories, and basic creatives (with guidance) for social media platforms. Develop engaging and visually appealing content to attract attention and generate engagement. 
3. Content calendar management: Manage content calendars and posting schedules to ensure consistent content delivery. Plan and schedule posts that align with marketing campaigns and property promotions. 
4. Engagement & performance tracking: Track engagement, reach, and performance metrics to gauge the effectiveness of social media strategies. Monitor trends, hashtags, and competitor activity to ensure our content stays relevant. 
5. Influencer collaborations & reposts: Assist with influencer collaborations, reposting relevant content, and building partnerships that boost brand visibility. 
6. Customer interaction: Respond to basic comments and DMs in line with brand tone and voice, ensuring a positive and engaging community experience. 
7. Campaign support: Support the launch of campaigns, promotions, and events to enhance online presence and brand awareness. Assist in managing promotional events and ad campaigns. 
8. SEO & Google optimization: Optimize content for search engines to increase organic reach and drive traffic to websites. Regularly update WordPress sites and optimize for SEO. 
9. Property & recruitment marketing: Promote Lloyd Harrington’s properties for sale and rental, as well as Airbnb listings. Help market recruitment services for both candidates and clients in the Australian finance and USA automotive industries. 
10. Organizational support: Manage social media files, assets, and content calendars using OneDrive. Keep all digital files and content organized for quick access. 

Required software literacy: 

1. Social media platforms: 
a. Meta (Facebook, Instagram, Threads) – Expertise in creating posts, ads, and managing groups. 
b. TikTok – Understanding of trends, content creation, and video editing for TikTok. 
c. LinkedIn – Proficient in posting, engagement, and content sharing on LinkedIn. 
d. WordPress – Basic knowledge of content management, SEO, and page updates on the company's website. 
2. Design & content creation tools: 
a. Canva or Adobe Creative Suite (Photoshop, Illustrator, etc.) – Basic to intermediate graphic design skills. 
b. Video editing tools: Knowledge of apps like InShot, Adobe Premiere Rush, or similar for creating video content and reels. 
3. Analytics & reporting tools: 
a. Google Analytics – Basic knowledge of website traffic analysis and performance metrics. 
b. Social media analytics: Ability to track engagement, reach, and other metrics on social media platforms using native analytics or tools like Hootsuite, Buffer, or Sprout Social. 
4. File management & collaboration tools: 
a. OneDrive – Ability to manage files and collaborate effectively within the organization. 
b. Google Workspace (Docs, Sheets, etc.) – Basic proficiency in document creation and data tracking. 

Jobcode - 17224

Number of Openings

5 openings

Skills

Search Engine Optimization (SEO), Facebook Marketing, Creative Writing, Email Marketing, English Proficiency (Spoken), English Proficiency (Written), Instagram Marketing, Digital Marketing Tools, Social Media Marketing, Search Engine Marketing (SEM), Digital Marketing