About the Internship
Selected intern's day-to-day responsibilities include:1. Conduct in-person visits to a predefined list of retail outlets in Pune (e.g., gourmet stores, premium supermarkets, organic food stores).
2. Map the availability, placement, and visibility of competitor brands in the healthy snacks category (makhana, snack bars, trail mixes, etc.).
3. Analyze in-store promotional activities, pricing, and discount schemes.
4. Engage with store managers/owners to understand procurement models (direct from brand vs. distributor), replenishment cycles, and best-selling products.
5. Conduct observational studies in-store to understand how consumers browse the snack aisle and what influences their purchase decisions (e.g., packaging, brand name, price, health claims).
6. Perform short, informal intercept surveys with consumers post-purchase to understand their expectations and the "why" behind their choice.
7. Analyze online customer reviews to identify key satisfaction drivers and pain points.
8. Study the complete marketing mix of key competitor brands.
9. Deconstruct their product packaging: what messages are they conveying? How do they communicate "healthy" and "premium"?
10. An analysis fo prevailing distribution models for these companies
Number of Openings
2 openingsPerks of this Internship
Certificate Informal dress code 5 days a week
Other Requirements
1. are available for full time (in-office) internship
2. have relevant skills and interests
3. can start the internship between 10th Feb'26 and 17th Mar'26
4. are available for duration of 2 months
5. have already graduated or are currently in any year of study
6. are from Pune and neighboring cities
Similar Internship Programs
Business Development (Sales) Internship in Multiple locations at Site Guru
Site Guru
INR 9000 - 17000 /month
26 March, 2026
6 months
full time
Human Resources (HR) work from home job/internship at Simtrak
Simtrak
INR 2000 /month
25 March, 2026
6 months
Part time
Research Writing Assistance - Management work from home job/internship at House Of Couton Private Limited
House Of Couton Private Limited
INR 12000 - 25000 /month
25 March, 2026
6 months
full time
Business Development (Sales) Internship in Pune at Innover Labs
Innover Labs
INR 17000 - 25000 /month
25 March, 2026
6 months
full time
